Apple
“Far Out”
Role: Art Director
Associate Creative Directors: Juicy Wang & Maria Vaquero-Coira
September 2022
Contact me ︎︎︎ to learn more about this project.
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︎R/GA
Case Study
Studio: R/GA
Role: Senior Art Director, Designer, Animator
Creative Director: Bryan Gregg
2021–2022
In 2021 I took on a new kind of challenge by accepting a position as
Senior Art Director for R/GA’s mighty California Studio team. As a new(ish) team, we were at the forefront of
creating a new way of working, where the “makers” (i.e. me and my team) were involved in projects all the way
from the strategy phase through to delivery, for clients such as Reddit, Roku, Slack, Samsung, Netflix, AirBnB,
and many others.
This fast-paced environment required the development of new systems and workflows, as well as a different kind of creative thinking: one that is not only highly specialized but also broad and adaptable. After all, the ability to collaborate and think critically are key in creating innovative and compelling campaigns in todays age.
It was a wild ride, which invovled working at blistering speeds, and stretching and growing my creative capabilities. In the end, my effords paid off, as I had the privilege of being awarded with the R/GA Cube Award for Rookie of the Year!
This fast-paced environment required the development of new systems and workflows, as well as a different kind of creative thinking: one that is not only highly specialized but also broad and adaptable. After all, the ability to collaborate and think critically are key in creating innovative and compelling campaigns in todays age.
It was a wild ride, which invovled working at blistering speeds, and stretching and growing my creative capabilities. In the end, my effords paid off, as I had the privilege of being awarded with the R/GA Cube Award for Rookie of the Year!
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︎Reddit
Recap 2021
Studio: R/GA
Role: Art Director
Creative Director: Kevin Koller
November 2021
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︎Roku
“OK, Roku Does That” Campaign
Studio: R/GA
Role: Art Direction, Animation
Creative Director: Kevin Koller
October 2021
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︎Samsung
Galaxy A:
Awesome Unpacked
Role: Art Direction
Agency: Brand New School
Creative Director: Nico Casavecchia
February 2021
“ ‘Awesome Unpacked’ is Samsung Galaxy's promise to keep evolving its cutting-edge features to inspire unstoppable creative minds. To communicate endless visual possibilities, Brand New School translated this approach via a truly mixed media visual language: energetically choreographed live action direction, balanced motion design, and video collages.
Movement and rhythm were key concepts throughout, seen through dynamic camera work and seamless transitions that show a constant change of scenarios to enhance the campaign's multi-cultural identity.”
– Brand New School
Movement and rhythm were key concepts throughout, seen through dynamic camera work and seamless transitions that show a constant change of scenarios to enhance the campaign's multi-cultural identity.”
– Brand New School
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︎Snap
Partner Summit
Studio: Brand New School
Role: Design & Animation
Creative Director: Magnus Hierta
January 2021
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︎Instagram
Shop Launch
Studio: Brand New School
Role: Art Direction, Animation
Director: Nico Casavecchia
November 2020
“Inspired and led by influencers from around the globe, this spot's creative
challenge was to remotely direct diverse points of view, while empowering individual ideas through a phone
camera. This is the type of work where resources, space and time limitations become allies of a different
level of creativity: one that involves collaboration, trust, and empathy at all times.
To enhance the agile and attractive experience of shopping with Instagram, Brand New School relied on a variety of mediums with film, phone, and VHS textures that tailored an exicting and warm atmosphere through user generated content. ”
– Brand New School
To enhance the agile and attractive experience of shopping with Instagram, Brand New School relied on a variety of mediums with film, phone, and VHS textures that tailored an exicting and warm atmosphere through user generated content. ”
– Brand New School
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︎Facebook
“Your News”
Role: Animation
Studio: Scholar
Creative Director: William Campbell
Art Directors: Danni Fisher-Shin, Madison Ellis
September 2020
“
The Facebook brand is one we all know and love, so to be asked to create an adventurous extension of their look for the new Facebook News was an exciting challenge we couldn't pass up. Merging the clean aesthetics of Facebook with the texture and authenticity of print media felt like a match made in heaven. We blended the tactile with the modern to capture the importance of authentic news. We wanted to cut to the chase without the clutter. We believe that news should feel personal, it should feel relevant, and it should evoke an audience's interest and emotion. Creating an entirely new look for Facebook and getting specific and intentional with the images we chose to represent was incredibly powerful.”
– Scholar
– Scholar
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︎Apple
iPhone 11
Role: Design & Animation
Art Director: Ryan Gottilla
September 2019
Contact me ︎︎︎ to learn more about this project.
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︎Instant Gratification
Interactive Experience
Personal Project
Roles: Creative Direction,Creative Technologist, User Experice Design, Animation
September 2019
Contact me ︎︎︎ to learn more about this project.
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︎Apple
Shibuya Store
Role: Art Director
Creative Director: Kaan Atilla
October 2018
This was the third and final Japanese store opening & branding video of 2018. I had the pleasure of working under the direction of Kaan Atilla as the lead animator, alongside some of the Motion industry’s greatest, Handel Eugene, Sekani Solomon, and Mike Hiumphreys.
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︎Apple
Kyoto Store
Role: Art Director
August 2018
After the success of the Shinjuku Apple Store launch video cammpaign, I was asked to Art Direct another video, this time to commemorate the opening of the Kyoto Apple store. This particular video saw life in the store’s video wall for several years.
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︎Apple
Shinjuku Store
Role: Lead Animator & Art Director
March 2018
In 2018 I was tasked with the creation of three promotional videos for several new Apple stores opening in Japan. This is the first of those videos, for the Apple Store in Shinjuku, Tokyo.
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︎Apple
AppleTV 4K Retail Loop
Role: Design
Creative Director: Dorian West
July 2018
I had a short but sweet time helping todevelop the visual identity for this piece, which involved concepting and design.
The Apple TV 4K Retail Loop plays on TV monitors in Apple stores and on “channel” digital signage (i.e. approved thrid party retailers) worldwide.
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︎Apple
Holiday Video
Role: Design & Animation
Associate Creative Director: Joan Lau
September 2017
In 2017 I was lucky enough to be part of the team that helped to concept & design the video wall for Apple’s retails stores worldwide.
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︎Reel
2017
Roles:
Design, Animation, Art Direction & Compositing
2012 – 2017
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︎Thank you
for Coming
Title Sequence
Role: Design, Art Direction, Animation
Studio: Timber
Client: Sara Lamm
December 2016
While working with the team at Timber I was given the opportunity to design and art direct the title sequence (and other graphics) for director Sara Lammm’s autobiographical documentary titled ‘Thank you for Coming.’
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︎Motion Poems
A Sonnet After Chopin’s Requiem
Role: Design, Animation, Compositing
Studio: Timber
October 2016
“Every year the Motion Poems organization puts on a film festival where they pair a poet along with a filmmaker. The filmmaker is given nothing more than the words on the page to go off of for inspiration. The two never really meet and the result is a new visual interpretation of the poem that new and not influenced by the poet. Timber was lucky to be invited to the 2016 round and 7th season of the Motion Poems series. This year the theme was black poets and the poem we interrupted was Sonnet After Chopin’s Requiem by Monique-Adelle.
Enjoy the visual journey that we were taken on by the beautiful words of the author. Timber explored the ideas of visualizing sound and the experience of Synesthesia. We wanted to experiment with textures and feels and create worlds that evoked movement and ambiguity.”
– Timber
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︎Peter Pedro
Animated Posters
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︎Samsung 837
In Store Experrience
“Spanning across 96 60-inch displays, and towering 3 stories high, this experimental film ran in Samsung’s flagship store in Manhattan. The goal was to create a surreal world in which viewers wouldn’t know exactly what they were looking at. Using epic aerial photography, Timber augmented each scene adding a touch of intrigue.”
–Timber
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︎Xbox
Jump Ahead
Roles: Animation, Compositing
Studio: Blind
Agency: Ayzenber
June 2015
“Opening for E3 is no easy task. Expectations from the gaming community are at their highest as fans anticipate the latest and greatest from the industry.
Microsoft’s rousing ‘Jump Ahead’ trailer opened the 2015 Electronic Entertainment Expo (E3) with the greatest lineup in Xbox history. Blind Creative Director, Matthew Encina, worked with both Xbox and Ayzenberg to create these stunning visuals, surpassing those expectations and setting the tone of the event.”
– Blind
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︎Tennis Channel
Rebrand
Role: Lead Animation, Compositing
Studio: Arsenal Creative
Director: Sean Starkweather
February 2015
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︎Originally created for an interactive keynote presentation, these animations consist of 2 to 5 second animations strung together that form a seamless video.
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︎State of Arizon
Fridge-A-Thon
Roles: Lead Animator & Compositing
Studio: Blind
Client: State of Arizona
May 2014
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I had the luck and pleasure of being tasked by the folks at B-Reel to design these frames for Facebook’s Privacy Basics page.
Little did I know that these designs were destined to be seen by hundreds of millions of people worldwide, and stayed up as facebook’s main portal for all things privacy for approximately two years.
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︎Cisco
Unified Framework
Roles: Animation, Compositing
Director: Sean Starkweather
Studio: Blind
August 2013
This is a compilation of scenes taken from an informational video created for Cisco’s internal use during their roll-out of “Unified Frameworks.” All shots animated in C4D, and composited in After effects, and directed by the mega-talented Sean Starkweather.
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︎!!!
Jamie, My Intentions are Bass
Role: VFX Supervisor, Lead VFX Artist, Script Supervisor
Director: Samar Keshavars
Label: Warp Record
October 2010
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Do not use without permission.
Do not use without permission.